Reputation Management
Track what people say about your brand online
What it does
Reputation Management gathers mentions of your brand and your competitors from social platforms, web pages, blogs and forums into one list. Each mention carries a sentiment and influence score, grouped by project, source and location so you can see where the conversation sits. Cases, response rules and service levels help your team act on what it finds.
Who uses it
Marketing and communications teams, social media managers and PR agencies handling brand response.
Where it fits
Cases raised from a mention can be assigned to staff and tracked against a service level target, so escalations stay visible instead of sitting in an inbox. Vendor records keep the PR agencies and monitoring partners you work with listed alongside the projects they support.
What it supports
- Keyword Monitoring
- Multi Language Support
- Sentiment Tags
- Brand And Competitor Projects
- Mention Collection
- Influence Scoring
- Engagement Metrics
- Share Of Voice Charts
- Connected Social Accounts
- Case Management
- Service Level Tracking
- Automated Response Rules
- External Partner Records