Skip to content
Kuala Lumpur, MalaysiaMYT (+6) 03-7890 3946
EN Contact Partner portal Sign in
Pricing plans

Start free, upgrade when the business asks for more

DNA is a subscription. DNA Free runs the business essentials — the counter, stock, purchasing, the ledger and the reports — at no cost, with limits on products, users and modules. DNA Pro lifts those limits, adds the premium modules, takes SenangUrus branding off your documents and brings priority support with an SLA. The 12 add-on modules are priced per module on either plan.

Get a written quote See the 28 modules
Free and Pro plans

Start free, upgrade to DNA Pro

The same platform and the same records — the plan decides how many products and users you have, which modules are switched on, whose branding sits on your documents and how fast support answers.

Free plan

SenangUrus DNA Free

For owner-managed businesses putting their first real system in place.

RM0 / month

Free subscription · no card required

  • Business essentials: accounting, sales, inventory and counter sales (POS)
  • Product limit: up to 100 active products / SKUs
  • Users: 3 user logins
  • 1 business account, unlimited invoices and documents
  • e-Invoice (MyInvois) submission
  • SenangUrus branding on every invoice and document
  • Support: user manual and YouTube tutorials
  • Premium modules (HR, CRM, advanced approvals)
  • Unlimited products, your own branding, custom domain
Start free

Upgrade to DNA Pro from inside the app whenever you outgrow the limits.

Recommended Pro subscription

SenangUrus DNA Pro

For businesses that have outgrown the free limits and want the system to look like theirs.

RM299 / month

Per business, billed annually

  • Everything in DNA Free, plus:
  • Unlimited products and SKUs
  • More users: 10 user logins, expandable in blocks of 10
  • Premium modules: human capital (HR and payroll), CRM, advanced approvals
  • Your branding: SenangUrus branding removed from invoices and documents
  • Customisable: custom fields, document templates, approval flows and roles
  • Custom domain: run it on erp.yourcompany.com
  • Priority support with SLA — committed response times
  • User manual and YouTube tutorials included
Upgrade to Pro

Manual and YouTube tutorials are included on every plan, Pro included.

* Prices in Malaysian Ringgit, exclusive of tax. DNA Free has no term and no card; DNA Pro is billed annually per business. The user manual and the YouTube tutorial library are included on both plans. Implementation, data migration and training are quoted separately, and the 12 add-on modules are priced per module.

What both plans include

The core families, module by module

Nothing in the core is an extra — Free and Pro both include these modules. The plan decides your product limit, user count, whether the premium modules are switched on, and the support level.

FamilyModulesCovering
Counter & Billing 04 modules Counter Sales And Billing, Product Variants And Barcodes, Receipt And Invoice Printing, Counter Payments And QR
Stock & Purchasing 02 modules Stock And Inventory, Purchasing And Suppliers
Finance & Insight 03 modules Accounting Ledger And Expenses, Sales Reports And Analytics, Recurring Billing And Plans
Customers & Staff 02 modules Customers And Loyalty, Staff Roles And Commissions
Multi-Outlet & Platform 05 modules Multi-Store And Multi-Warehouse, Server Sync And Offline Counter, Cloud Backup And Restore, Mobile And Desktop Apps …
Add-on modules

12 modules you switch on when the business asks

Priced per module, on top of a subscription. Each one runs on the same records as the core, so nothing has to be re-entered or reconciled.

Add-on moduleWhat it addsPrice
Store Portal A browser dashboard over your outlets, in real time Quoted per module
Warehouse Management Warehouses, transfers and a clear stock trail Quoted per module
Business Reports And Analytics Know what sells and what each outlet earns Quoted per module
WooCommerce Connector Keep the shop and the website on the same numbers Quoted per module
WhatsApp Storefront Sell from the chat app your customers already use Quoted per module
Online Payment Gateways Take online payments through the gateway your business prefers Quoted per module
Own Domain And Branding Run your storefront on your own domain and brand Quoted per module
Cloud Media Library Keep every product image and document in one library Quoted per module
Campaigns And Marketing Send offers and updates to your regulars on a schedule Quoted per module
Marketplace Connector Bring marketplace orders and stock into one system Quoted per module
AI Bill Capture Read a supplier bill straight from a photo Quoted per module
Visual Product Search Find a product by pointing your phone at it Quoted per module
Read the add-on family
Services & extras

Quoted when you need them

Add-on module

Quoted per module

Warehouse control, online channels, deeper reporting or AI capture — switched on when the business needs it.

On-site training day

RM1,200 / day

Refresher or new-staff training delivered at your premises, on your own counter and documents.

Counter hardware setup

Quoted per scope

Receipt printer, barcode scanner, cash drawer and payment terminal configured and tested at your outlet.

Data migration pack

Quoted per scope

Cleaning and importing product, customer, supplier and opening balance data from your current system.

Extended support hours

Quoted per scope

Coverage for businesses trading outside standard business hours.

Plan comparison

DNA Free and DNA Pro side by side

ItemDNA FreeDNA Pro
Core modulesAll 16All 16
Products & SKUsUp to 100 active productsUnlimited
Business accounts11, more as an add-on
Staff & agent logins310, expandable in blocks of 10
Premium modules (HR, CRM, approvals)—✓
Invoice & document brandingSenangUrus brandingYour own branding, no SenangUrus marks
Custom fields, templates & approval flows—✓
Custom domain—erp.yourcompany.com
Add-on modulesQuoted per moduleQuoted per module
SupportUser manual & YouTube tutorialsPriority support with SLA, plus manual and tutorials
PriceRM0 / monthRM299 / month
FAQ

Commercial questions

01/What is included in the free plan?
All core business modules — accounting, sales, inventory and counter sales — with up to 100 active products, 3 user logins, e-Invoice submission, and the user manual plus the YouTube tutorial library. Invoices and documents carry SenangUrus branding and the premium modules are not switched on.
02/What does DNA Pro add?
Unlimited products and SKUs, 10 user logins (more in blocks of 10), the premium modules — human capital (HR and payroll), CRM and advanced approvals — custom fields, document templates and approval flows, a custom domain, no SenangUrus branding on your documents, and priority support with an SLA.
03/Do we pay extra for individual core modules?
No. All 16 core modules are included on both plans. The plan decides your product limit, user count, whether the premium modules are on, and the level of support.
04/How are add-on modules priced?
Per module, quoted for your business before you commit. Most customers start with the core, run a month of real trading, then add a module when a specific gap shows up.
05/What does an additional outlet cost?
An extra outlet inside the same business account is part of the account — locations are not separately licensed. A second business account (a separate company or brand) moves you to SenangUrus Business.
06/Is there a long contract?
DNA Free has no term and no card. DNA Pro is annual, billed in advance, and three-year commitments attract a discount.
07/What does implementation cost?
Quoted after scoping: chart of accounts, opening balances, catalogue import, printer and payment setup, and training by role. A typical single-business rollout is a one-off fee, not a monthly one.
08/What happens if we outgrow DNA?
Upgrading to SenangUrus Business or SenangUrus 360 is a licence change rather than a new implementation — the catalogue, history and configuration carry across because all three editions share the platform.
Next step

Get a written quote for your business

Tell us how many outlets and users you have and which modules matter first. We will come back with pricing, rollout steps and a go-live date.

Request a quote See what is included